Marketing Management (Record no. 609)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00500 a2200205 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 230616b |||||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9789356060456 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Item number | KOT-M |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Philip Kotler |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing Management |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 16 |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Name of publisher, distributor, etc | Pearson India |
| Place of publication, distribution, etc | Noida |
| Date of publication, distribution, etc | 2022 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing Management |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Kevin Lane Keller |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Alexander Chernev |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Jagdish N. Sheth |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | G. Shainesh |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Source of acquisition | Currency | Cost, normal purchase price | Bill Number | Full call number | Barcode | Date last seen | Cost, replacement price | Bill Date | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Vinayaka Mission's Law School | Vinayaka Mission's Law School | 09/06/2023 | 3 | INR | 1040.00 | 3012611 | 658.8 KOT-M | 601240 | 16/06/2023 | 1300.00 | 08/06/2023 | Reference books | ||||
| Dewey Decimal Classification | Vinayaka Mission's Law School | Vinayaka Mission's Law School | 09/06/2023 | 3 | INR | 1040.00 | 3012611 | 658.8 KOT-M | 601241 | 16/06/2023 | 1300.00 | 08/06/2023 | Books |