TY  - GEN
AU  - C.B. Gupta
AU  - N. Rajan Nair
TI  - Marketing Management : : text & cases
SN  - 9789351611219
U1  - 658.8 
PY  - 2023///
CY  - New Delhi
PB  - Sultan Chand & Sons
KW  - Marketing Management
ER  -